If you are already in business with people who run websites, like if you are a web designer or copywriter, for example, and have ever flirted with the idea of getting into the search engine optimization business, you should consider becoming an SEO reseller. When you become an SEO reseller, you can take advantage of your existing relationship with your clients, and offer them SEO services. Because you know all of your clients already run websites, you can be sure that a large number of them are interested in search engine optimization, so you have the perfect customer base already in place to become a successful SEO reseller.
An SEO reseller, as the name suggests, does not actually perform any search engine optimization themselves. All of the work, such as keyword analysis and link building, is done by a larger, more well established SEO firm. The SEO reseller simply takes advantage of his existing business connections to resell the services of the larger SEO firm, marking up the price to the desired profit margin, and earn income based on maintaining the relationship between the website administrator and the SEO firm.
The vast majority of any website’s traffic comes from search engines, so in recent years, as everyone and their mother starts to blog, the importance of search engine optimization to a website’s ability to create traffic and revenue has exploded. An entire industry has grown up overnight around the process of making a website rank higher on the search engine results page than the competitors. With this explosion in demand has come a surge in the number of people and business providing these services. A handful of firms have worked their way to the top, and many others work tirelessly only to break even or fail. It is extremely difficult these days to start a successful SEO firm, while the viability of earning an income as an SEO reseller is very real. The large SEO firms have become very skilled and very efficient at what they do, so when you become an SEO reseller for one of them, you can be sure that you are delivering a quality product to your customers. This also allows you to maintain your focus on the work that you already do, such as writing or designing, and simply attach an additional source of income to the existing income streams that you already have in place.